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The Top Brow Products We Rely on for Filling, Shaping and Fluffing Our Unruly Arches

Sadaf Razi
by Sadaf Razi
Updated:
01 Oct 2024
Sadaf Razi is Adore Beauty's Senior Beauty Editor. She's a former fashion editor (who worked at various glossy mags) and stylist-turned digital beauty and lifestyle writer. She has been in the lifestyle/media industry for over 10 years and her work has also been featured on international covers like Elle France and Vanity Fair Mexico. Some of her fave Adore Beauty products include Cicaplast B5, CeraVe Cleansing Oil and Lancôme Renergie Triple Serum.

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Some things are deeply personal - the seasonal scent you wear, the ‘90s boy band playlist you hesitate to let other people be witness to in your car and of course - your brows.
We all know the power these two arches of hair above our eyes have.
Honestly, eyebrows have a little too much power if you ask me. The way they can either frame your face perfectly or send your reflection into “Who the heckkkk is that?!” territory.
That’s why we rely heavily on our holy-grail brow products.
The ones that truly do the Lord’s work to fluff, fill and shape our arches so we walk out of the house feeling and looking our best without fearing we’ll scare small children or strangers at the grocery store.
I mean, without my best eyebrow products for thin brows, I’m not sure I’d even have brows. Seriously.
My trusty brow pencil and brow lift gel is what actually gives me brows.
In fact, I haven’t been able to shut up about that amazing brow gel that gives me the perfect non-aggressive laminated look, stays put all day and doesn’t flake, so I can successfully keep my eyebrow dandruff fears at bay.
See, the Lord’s work.
And because I’m always on the hunt for the best beauty product recommendations, I asked my colleagues what their ride-or-die brow products are.
Whether you’re looking for the best brow product when figuring out how to do eyebrow makeup or even a brow growth serum that actually works to give you fluffier, healthier brows - we’ve got it all.
Even more fitting that it happens to be National Brow Day tomorrow?!
Now, scroll on for the essential brow products that are helping AB Staffers avoid eyebrow blindness at all costs.

1.
An ultra-slim brow pencil ideal for filling and defining sparse brows and mimicking the look of natural brows. Has a wax texture and is also vegan and cruelty-free. Why this is is AB Staffer Maddy's top brow pick: "The classic ABH brow wiz will forever be my favourite brow pencil! It’s really precise and so easy to use."
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2.
If you're looking for laminated brows and prefer a gel, the Nyx Brow Glue offers strong hold and all-day wear. Available in both clear and tinted shades that are transfer-resistant. Why this is AB Staffer Liz's top brow product pick: "Huge fan of the NYX The Brow Glue tinted version at the moment! I wear 'Medium Brown' and it tints without adding fibres or heaviness or anything fancy. It has insane hold so I can sculpt my natural brows into their best shape while adding just a hint of colour for my weekend, off-duty look."
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3.
An all-in-one brow pencil that makes filling, defining and shaping your brows a breeze. Is designed with a triangular tip with three different-sized edges which offers the ultimate versatility.Its wax pigment formula also comes in 12 shades! Why it's AB Staffer Elle's top brow product pick: "This is my current everyday brow tool thanks to its angled tip. It's so much easier to define and shape my brows!"
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4.
The iconic Benefit Gimme Brow+ is a tinted eyebrow gel that helps create natural-looking fullness and definition. Designed with a tiny, tapered brush to make application both easy and mess-proof. This is why it's AB Staffer Sam's top brow product pick: "The best for fluffy, filled in brows."
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5.
If you're looking for an excellent brow growth serum, add this one to cart asap. This nourishing one from brow gurus ABH helps you achieve softer, smoother, and fuller-looking brows. In a 12-week independent study of 112 women: 88% said brows appeared fuller, 96% saw an improvement in the appearance of their brows and 96% said brows felt smoother, softer and more conditioned. Why this is one out of three of AB Staffer Dani's top brow product picks: "I LOVE the Anastasia Beverly Hills Brow Freeze Gel + Anastasia Beverly Hills Brow Definer for a natural brow that looks well take care off. Also, I really like using the ABH Brow Genius Brow Serum at night for growing patchy areas in my brows and I swear it actually works!"
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6.
Eyebrow blindness will be a thing of the past with this brow powder duo in your makeup arsenal. The Amy Jean Brows Brow Velvet Duo offers natural-looking brow enhancement, with two pans in four different shades for accurate colour-matching. Why this is AB Staffer Emma's top brow product pick: "Amy Jean Brows Brow Velvet Duo is a perfect powder: each compact contains 2 shades so that you can use both to create dimension for a very natural look."
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Want budge-proof brows? Benefit 24HR Brow Setter Clear Brow Gel is here to help and serve. An invisible shaping & setting gel that holds brow hairs in place & locks on your brow makeup. Promises 24-hour* staying power with a flexible, strong and flake-free formula. Is also super quick-drying. Why this is AB staffer Marie's top brow product pick: "Benefit Cosmetics 24 hour brow setter clear brow gel is my go to for quickly brushing my brows up and in place. Sometimes its all I need when I run out the door because without it my brows are absolutely wild. The formula doesn't dry out like some others can, the applicator makes it really easy to use and it gives me enough hold without it looking too waxy or unnatural."
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This wax-gel hybrid delivers ultimate lift and hold with a clear formula that doesn't flake or feel crunchy. Sets, sculpts and can be used alone or on top of your other brow products. Why this is AB Staffer Sadaf's (that's me!) top brow product: "Like I mentioned above, it gives me the perfect lamintaed effect with the help of my fingers. I usually apply it after I've filled in my brows with a pencil first and there's zero signs of flaking or crunch. It's SO so good. 100% lifted my brow game.'
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Read more about our best brow products below:
Sadaf Razi

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