All the Haircare Products I’m Currently Using for Shinier, Healthier Locks
I'm Jess and I work for Adore Beauty's Customer Experience team and have also studied Beauty Therapy. I spend my days talking about all things beauty and recommending products to our amazing customers. Some of the products you’ll see me frequently reaching for are my Alpha-H Midnight Reboot Serum, Virtue Healing Oil, and Laneige Lip Sleeping Mask (of course!)
As someone who comes from a family of hairdressers, you might expect me to have an elaborate, high-end haircare routine.
But that’s actually not the case at all.
So, I’ll admit I was surprised when, after one of my previous Beauty IQ articles went live, we received a couple of DMs asking for my personal haircare routine—prompting our resident senior beauty editor to encourage me to share it.
Here’s a little secret: while I absolutely enjoy doing my makeup and look forward to the sacred end-of-day ritual that is my skincare routine, when it comes to my hair—specifically my dry, thick and often frizzy locks—I prefer to keep things simple.
I have brunette hair that’s been lightened and while I do prioritise hydration and repair, I tend to stick to methods that require the least time and effort.
That said, I recently refreshed my colour at the salon (thanks, Mum!), so I’ve added a few extra products to my routine to keep my hair looking healthy and vibrant...
VIRTUE Recovery Shampoo & VIRTUE Recovery Conditioner.
What:
I first tried the VIRTUE Recovery range a few years ago, and even though I’ve tested countless other haircare brands and products during my time at Adore, I always tend to come back to it. I know I can rely on this trusted duo to keep my hair in tip-top shape!
I love these products as they are formulated with a patented protein called Alpha Keratin 60ku® to repair damaged hair from the inside out.
This unique protein bonds with the hair to rebuild and restore strength, leaving hair looking stronger and more lustrous. It’s also free from sulphates and parabens, making it a good choice for sensitive and colour-treated hair.
While my hair tends to be on the drier side, my scalp can get oily, and this shampoo strikes the perfect balance.
It keeps my hair feeling fresh without over-drying.
As for the conditioner, it has a subtle, clean, and refreshing scent that lingers just enough, and it leaves my ends soft, smooth, and very easy to manage.
Matrix Total Results Brass Off Shampoo.
I always shampoo twice and when I do, I sometimes like to switch up the shampoo depending on what my hair needs at the time.
Since I’ve recently lightened my hair again, for my second wash, I’ve been reaching for my Matrix Total Results Brass Off Shampoo to keep any unwanted brassy tones at bay.
I love this shampoo as it is designed specifically for lightened brunette hair like mine. It uses blue-violet pigments to neutralise yellow and orange undertones while simultaneously nourishing and strengthening the hair to leave it healthy and shiny.
What’s even better is that it’s gentle enough for regular use, so I don’t have to stress about it drying out or damaging my hair—super important after lightening.
It’s basically the perfect shampoo for keeping my hair brass-free and looking fresh, without making it feel dry or lifeless.
Wella Professionals SP Luxe Oil Keratin Restore Mask.
This isn’t the first time I’ve raved about this hair mask on BIQ, and it probably won't be the last!
It’s my tried-and-true, holy grail product that I always rely on when my hair needs some serious TLC.
This mask is a game-changer. It deeply nourishes and repairs the hair with a powerful blend of keratin and luxurious oils like argan and jojoba.
These ingredients work together to strengthen, restore, and hydrate dry, damaged strands, leaving them feeling revitalised and healthy. It improves hair texture, leaving it softer, silkier, and more manageable with each use.
I usually apply this once a week and leave it on for up to five minutes before rinsing.
AVEDA Damage Remedy Daily Hair Repair.
As I mentioned earlier, I’m not one to spend hours on my hair, so I can’t resist a good multi-tasking product.
Enter: AVEDA Damage Remedy Daily Hair Repair. She really does it all—repairs hair, protects from heat styling, and effortlessly detangles to prevent further damage.
What makes this product so appealing to me is its formulation. For a product that does so much, it feels truly weightless once applied.
It contains a powerful blend of quinoa protein, certified organic essential oils, and soy, it instantly repairs damaged hair by 26%. Told you, she’s impressive!
Wella Professionals SP Luxe Oil Reconstructive Elixir.
Once I’ve blow-dried and smoothed out my hair with a brush (honourable mention to my trusty ELEVEN Australia Round Brush), I finish my routine by applying Wella Professionals SP Luxe Oil Reconstructive Elixir to lock in that smooth, shiny finish.
This fabulous oil delivers long-lasting smoothness, hydration, and shine, while also protecting keratin, reconstructing the hair, and even doubling as an overnight treatment. Although I will say, a little goes a long way with this one, so I usually keep it at one pump per use!
What I love about this oil is that, while it deeply nourishes my thirsty hair, it never leaves it feeling heavy or greasy—something I can’t say about many others I’ve tried.
It’s the perfect finishing touch to keep my hair looking and feeling like it's on its best behaviour!
Read more of Jess's best beauty recommendations below:
